In response to my post about MixSherpa, I was contacted by one of “The Filter” people, inviting me to explore their new music recommendation software. The Filter is a music recommendation service which started as a beta in 2006, and is endorsed by Peter Gabriel (the guy from Genesis). It essentially creates playlists on the fly and also helps users navigate their phone via recommendations. The site creates playlists from users' iTunes\ MP3 library based on “seed” tracks of their choice, and it can automatically create playlists based on present mood.
As I see it, many players are trying to grab a piece of this roughly $2.6 billion* globally in 2010 pie of mobile music (according to Phil Taylor of Strategy Analytics); and also be one of the most meaningful key success factors to increase music consumption - the music discovery and recommendation channel. However, you also need a differentiator - The Filter’s differentiator lies within the rediscovering music we already have and don’t always remember we have it.
The Filter is a free application and is currently available for Windows, Mac (Beta), and Nokia Symbians - Series 60, Nokia E60, N93 and N80.
*This figure doesn’t include personalization products like ringtones or ringback tones.
I'd love to try it out, but I have been unable to sign in to get the download, and I've shot off 2 emails to the "support" address provided, neither of which were answered.
Posted by: Ricky Cadden | Tuesday, June 05, 2007 at 03:38
:(
I tried the other day it and it worked well... I'd really love to get your opinion when it works on your HS.
Posted by: Xen | Tuesday, June 05, 2007 at 14:18