Invent Yourself

Doing some spring cleaning at my files I've run into this cool video we made a while ago in order to present the Klonies concept.

Let me provide some background info for those of you who are not familiar with Klonies; Klonies is a new service of personalized avatars by the mobile solutions provider Comverse, that enables the creation of avatars from a big content library of body types, eyes, hairstyles, hats, glasses, moods, clothes, branded accessories, etc., which can be used in traditional web forums, as well as to extend this experience to the mobile arena. Comverse has created a mobile Caller ID service, by which a user can create his Klonie either on the Web or on his mobile handset. Klonies let youth segment do something they could never even dream of doing before: create expressive avatars that represent them on other people’s phones. Klonies give the users extended means for self expression: they define how they are seen by their friends, on their phones.

What I liked in this video is that it literally presents the idea of 'inventing oneself' that usually is happens online, when the information about one's identity is very limited. Enjoy! :)

Comments

[Gax Fox]

iam so professional